who they are
Wolverine Human Services is the largest Human Services agency in the state of Michigan, with 19 different treatment programs at 6 locations and four foster care and adoption offices. A state-wide agency serving children from all 83 counties in Michigan. Wolverine needed impactful and cohesive branding and an agency of record (for the last eight years) to ensure brand consistency and effective strategies for storytelling the great work they are doing in the community.
“Your brand is the sum total of your customer’s perceptions, notions, and experience. It is the face, personality, and the values espoused by your business and everything in between.”
WHAT WE DID