We'RE A Comprehensive Brand Development Agency.

We specialize in telling stories through product-based special projects and collaborations

INSPIRE WEEK 2021

For our 2021 release with Puma, we hosted an ENTIRE WEEK of events to celebrate our second INSPIRE collection consisting of footwear and apparel. As a Black-owned Brand Development Agency, we decided that Juneteenth week was the perfect time for the collection’s release, the release of THE geezyTH EXPERIMENT, the announcement of our new role as Creative Directors of Detroit’s Hotel St. Regis and a great time to celebrate the freedom of African Americans. The events included giveaways, live interviews, games, good music, and drinks!

DISTINCT LIFE X PUMA

At the DISTINCT LIFE our mission is to INSPIRE, CHALLENGE, and CELEBRATE culture for the betterment of all humankind. One way that we can do this is by partnering with organizations that help us to realize and fulfill that mission. In 2019, our agency Founder, Rick Williams, had the pleasure of meeting Jason Wilson, founder of The Yunion at an event at Wayne State University. After hearing Mr. Wilson’s story and mission, he knew then that he wanted to partner and find a way to support The Yunions initiatives and programs in the city of Detroit.

Cream BLENDS

Cream Blends is a natural skincare company that specializes in products that help nourish and bring life to the largest organ in our bodies — Our skin. CREAM BLENDS partnered with our agency create their brand identity.

WE ARE THE MACHINES